I’m a Business Coach, Copywriter, Brand and Web Designer, and Ethnographer for Trailblazing, DIVERGENT Entrepreneurs and Multi-hyphenates.
I’m also a Queer Theorist and Queerdo; Neurospicy Animist; Gender-fluid, Intersectional Feminist; Maximalist, Multi-media Artist; Differently-abled, Maine Coon Cat Mum…
AND like a hundred million other things.
In other words?
I’M A DIVERGENT
(aka a cultural NON-CONFORMIST with a multitude of - often paradoxical - identities, beliefs, characteristics, skills, and passions)
JUST LIKE YOU!
For the last two decades, I’ve been researching how visionary Divergents trail blaze, what gets in our way, and what helps us break through.
I’ve worked with hundreds of DIVERGENT ENTREPRENEURS and LEADERS one-on-one, in masterminds and groups, and in the classroom, across the US, Canada, and UK.
EXPLORING, DISSECTING, and EXPERIENCING how we Divergents work, from EVERY angle, has given me a unique backpack of BESPOKE DIVERGENT TOOLS.
Tools we’ll use to CLARIFY YOUR MESSAGING, BRAND, and BUSINESS MODEL so that you can CALL IN MORE CLIENTS and MAKE MORE MONEY.
It took me a long ass time to MAKE SENSE OF MY DIVERGENCE and find my PATH TO PROFIT.
I've been a MULTI-HYPHENATE since I was kid. I remember bouncing from equestrian to theater to outdoor survival to oboe practice and not loving any one of them enough to give up the others.
I've been CHALLENGING THE STATUS QUO since University, where I was famous for relentlessly challenging EVERYTHING my business professors said.
I’ve been WORKING WITH DIVERGENTS for almost 20 years, since I was hired by my favorite boss - a hilarious and brilliant disabled, butch lesbian who ran HR at Goodwill.
I've been an ENTREPRENEUR and COACH for 12 years, and my business has been through 6 freakin iterations!
It took me a long ass time to make sense of my own DIVERGENCE and find my PATH TO PROFIT.
It wasn’t until 2018 that I realized I was Researching, Envisioning, and Creating a DIVERGENT BODY OF WORK.
And I couldn’t CLEARLY EXPLAIN IT until THIS year - even though I’ve been helping my clients explain their work and divergence - for YEARS now!
Making sense of my Divergence in my business has affected EVERY part of my life.
It gave me the courage to COME OUT AS QUEER at 40 and to explore kink and ethical non-monogamy.
It led me to discover, at 42, that I have ADHD and am WILDLY NEURODIVERGENT #latebloomer
And it was in writing this very website that it became undeniably clear that I NEVER felt like a girl growing up because I'm NON-BINARY!
So when I say I UNDERSTAND THE STRUGGLE Divergent Entrepreneurs face…
It’s because I’ve spent DECADES unmasking and figuring out HOW TO TALK ABOUT MY WORK, and myself, in a way that’s AUTHENTIC and SELLABLE.
So when I say I UNDERSTAND THE STRUGGLE Divergent Entrepreneurs face…
It’s because I’ve spent DECADES unmasking and figuring out HOW TO TALK ABOUT MY WORK, and myself, in a way that’s AUTHENTIC and SELLABLE.
here’s what i wish someone had told me:
This decades-long journey to CLARITY and CLIENTS, is NOT abnormal for Trailblazing Divergents.
Nor does it mean we're broken or doomed to fail.
In fact, it’s one of the reasons why we’re able to PUSH BOUNDARIES, DISRUPT INDUSTRIES, AND SHIFT PARADIGMS.
We Divergents are almost ALWAYS the first of our kind.
I’m NOT exaggerating when I say that EVERY CLIENT I’ve had has spent YEARS, if not decades, cultivating their DIVERGENT VISION and trying to find their path.
And my journey is no different…
Like you, I started with what seemed like a box of 10,000 disconnected puzzle pieces and an intense passion for “way too many things.”
case in point, this is my resume…
need more evidence? this is my education…
still not convinced? this is my lineage…
If you're feeling RIDICULOUSLY seen and validated right now, just go ahead and book a call or jump to my Work With Me page ✨
For YEARS, I INTERNALIZED what WELL-MEANING friends, family, colleagues, teachers, AND society told me about
- myself, my expertise, and my business -
as GOSPEL TRUTH.
That I was UNFOCUSED and “FLAKY”.
But also TOO intense, serious, and detail obsessed.
That I NEEDED to make up my mind and PICK ONE THING.
Because I'd only find fulfillment when I found the “right” one.
That I was TOO blunt, out there, and WEIRD.
If I wanted MORE CLIENTS and MONEY, my Divergence had to be MASKED.
It took me nearly 4 decades to realize that NONE OF IT WAS TRUE.
To discover that hidden amidst our MESSY journeys, CONFUSING lineages, and CHAOTIC creation style is something POWERFUL AF - our DIVERGENT COMPETITIVE ADVANTAGE.
and that, my friends, is why i do this work.
Because when I STOPPED seeing my TRAILBLAZING nature and MULTI-HYPHENATE tendencies AS OBSTACLES and looked at them DIFFERENTLY, it became OBVIOUS AF that I have something NO ONE ELSE DOES…
TOOLS I now use to help other Divergents EXPLAIN what they do
and craft their OWN COMPETITIVE EDGE.
The PASSIONATE MULTI-HYPHENATE
who’s DONE being told that you won’t be happy or successful until you pick ONE thing and stick with it. #fuckthatshit
The INDUSTRY-DISRUPTING COACH, HEALER, THERAPIST, CREATIVE, and LEADER
who REFUSES to do things the way they’ve always been done and instead, figures out more INCLUSIVE and REGENERATIVE ways of Leading, Working, and Selling.
The TRAILBLAZING NEURODIVERGENT, DIFFERENTLY-ABLED, BIPOC and/or QUEER HUMAN
who’s CREATING a Business, Movement, and Community from scratch so that others like YOU can find the BELONGING and RESOURCES you never had.